Why Is Front-End Web Development Important for Businesses?

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The era of the World Wide Web had begun in the late 90s, and now it has reached the point of utmost complexity. Almost every market and industry has gotten into this web of virtual global connection. The sheer magnitude of the online services and our growing reliance on them clarify how significant and robust all of its varied components are to keep the technology sustainable and contemporary to present times.

Out of its varied components, front-end web development is one that owing to the growing concerns over UX and UI is getting much attention in present days. Sure, back-end development, database connectivity, and all the protocols are as important, if not more, as what is in the front, but they are mostly taken care of by the specific service providers. Or in other words, there are already big hosting service providers around the globe that are taking care of these technical concerns.

Therefore, it is only the front-end that remains in the hands of businesses that want to leverage the potential of the internet for the growth of their business.

What is Front End Development?

For those who have just begun the journey of their business’s digitization, the term front-end development may not carry much sense. So to sum up what the term means, here is a brief description that will also hopefully clarify what specific services should one expect when certain web development companies offer their custom services under this title.

Front-end web development, as the name suggests, includes the processes involved in the development of the front-end of the website, i.e. the face that users will see when they visit the website.

To create this face, developers use HTML (The backbone of any website), CSS (sophisticated cosmetics to make the website look better), and Javascript or WebAssembly (making the content of the website somewhat dynamic). Using these tools to the best of their capabilities, developers will try to create a bespoke web application that ideally matches with the theme of one’s business and the services it offers.

It is evident now that why most companies are focusing on this specific part of web development services. It is the face that constitutes to their identity in the online world. This will be the first thing their online clients and customers will see and make judgement out of.

This is why so much focus is being laid on the UX and UI of web services. The UX or User Experience is the key element that decides what will be the overall experience of users when they are on a website. This includes the look and feel of the webpages, the ratio of the expectations that were met, the time it takes for a user to find and reach the element they are looking for, etc.

UI or User Interface is not much different from UX, and both the terms are almost always used together with each other. The only difference between the terms is that the former is used to point at the specific interface that connects users with the website, whereas the latter is a comprehensive term used to describe the whole of the user’s experience.

Clearly, both the elements are equally important for a successful front-end development of a website. They define the users’ actions and also whether or not they will be willing enough to convert. So it matters little whether a website is on a great server with the lowest latency and high response time, or even if the business is actually performing fairly well on offline modes. As far as the user engagement and ultimately the revenue through online sources is concerned, front-end development of a website is the most important component for any business that is aspiring to maintain a sound online presence.

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